Blog

“Positive thoughts generate positive feelings and attract positive life experiences.”
Anonymous

Why Coca-Cola Put Your Name on a Bottle (Again)
Coca-Cola brought back “Share A Coke” and it still feels fresh. Learn how reimagining old ideas with small tweaks can keep your brand relevant without constant reinvention.
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Why Your Brand Doesn’t Reflect Your Mission—Yet
A truly authentic brand goes beyond visuals—it’s built on a clear origin story, vision, mission, and values to create deeper connections and attract the right audience.
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Why Prudential Chose Weird Al, And What Your Brand Can Learn From It
How Prudential used Weird Al Yankovic to master brand storytelling, and how small businesses can apply the same emotional approach.
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Stop sending boring decks to your investors
Visual design is important, but I am especially fond of those that tell a story.
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Don’t Let Our Period Hold Us Back!
Have you felt ashamed or been made fun of because of your period? We call this period shaming...
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Branding Tips from Femtech Founder
Femtech Round Table Spotlight: Branding Tips from Femtech Founder with Danika Kelly, Co-founder & CEO, My Normative‍
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The Secret to Pitching Your Femtech Products
The Secret to Pitching Your Femtech Products
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Persistence is the Key to Success for Femtech Startups
This is a summary of what Ari and I learned from Hilla Shaviv last week at our Femtech Roundtable Clubhouse room.
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What is Femtech?
Have you heard of this term before? You may be in the industry you don’t even realize it.
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How to Supercharge your Learning
It's funny to realize that I need to learn how to learn.
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Quote: “Products are made in a factory but brands are created in the mind”
If you don’t have a brand, customers can’t distinguish between you and others.
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Applying Empathy in Business Leads to Profit
Branding demands empathy which builds trust which builds relationships which create profits
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Design Angel

A branding and design studio for seasoned women consultants and coaches. Founded by award‑winning brand designer Pik, we run a 12‑day, done‑for‑you rebrand that turns your expertise into a premium visual identity and launch kit so you attract better‑fit clients and raise your rates with confidence.

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