Knowing that I can help someone with my skills gets me up in the morning.
I’m a graphic designer turned brand strategist, marketer, and entrepreneur.
COVID lockdown gave me an opportunity to take my offering to the next level, by adding even more value to my clients.
I Am Committed To:
Being Helpful At All Times
I admire those making the world a better place. I'm here to help them leverage branding to more effectively communicate with customers, teams, and investors.
Branding must be authentic, and an extension of the founder(s). This is how we help startups communicate their very heart & soul, inspiring customers, teams, and investors alike.
Doing Meaningful Work
I've been fortunate to work with clients, men and women, who believed in me. Unfortunately, women still suffer from inequality, so I believe in supporting femtech + women-led startups.
Knowing someone needs my help get me up in the morning. I want to be helpful in any way I can because this makes the world a better place. Ask me anything here.
Born and raised in Hong Kong, I’m a proud Heep Yunn School Alumni
Bachelor’s Degree of Fine Arts in Graphic Design from Fashion Institute of Technology (FIT)
Founded Sakina Design, Obsessive Compulsive Designers (OCD), and studio of KUNG PIK LIU (KPL) from 2009 to 2020
Associate’s Degree in Applied Science in Advertising Design from Fashion Institute of Technology (FIT)
Studied abroad for a semester at London College of Communication
Currently living in Southern California with my husband and two children. Love nature, hate housework.
As an in-house art director for a multi-national company, I’ve worked with many designers and agencies, but I am most impressed with Pik. Unlike design agencies, Pik is flexible and personable. Her work is very creative, always brings forward professional designs and does it all in a timely manner. Pik is also a joy to work with since we first hired her in 2015. I can’t imagine working without this valuable team!
Pik helped us establish a unique look for our pitch deck and executive summary. I frequently get comments on how great my company’s pitch looks, it’s all thanks to Pik!
I’ve been working with Pik on a couple of pitch deck presentations. It was great working with her. Her creativity, speedy response times and communication style worked so well with me. I hope we get to work together again soon~
Pik was involved in the re-branding and re-design of Halal Consumer magazine. She has contributed to raising the magazine’s profile as a brand and helped us increase subscriptions by 7000 in a matter of two issues of the magazine. Open to suggestion, she transforms ideas into results that regularly beat our expectations. She is a pleasure to work with.
I partnered with Pik and her team on two re-branding projects and found a great appreciation for her process of listening and creating designs that are “mild” and “spicy”, giving me and my clients options throughout the whole process. She understands color theory, adapts with the client, and is a pleasure to collaborate with.
There are many books that have helped me grow into a better designer, marketer and business owner.
They’ve helped me, and I hope they can help you.
Eat that Frog!
Getting Things Done
The 4-Hour Workweek
The Compound Effect
Unleashing the Ideavirus
Building a StoryBrand
The 1-Page Marketing Plan
Duct Tape Marketing
Don’t Make Me Think
Go-Give Sell More
Start with Why
Good to Great
Made to Stick
David and Goliath
The Tipping Point
The Art of Start
The Toilet Paper
The Pumpkin Plan
The Blue Ocean
Building a StoryBrand
Brand like a Rock Star
Graphic Designer’s Guide to Clients
Run Studio Run
Creative Strategy and the Business of Design
The Designer’s Guide to Marketing and Pricing
Designing Brand Identity
Talent is not Enough
Make it Bigger
Sagmeister: Made You Look