Knowing that I can help someone with my skills gets me up in the morning.
I’m a graphic designer turned brand strategist, marketer, and entrepreneur.
COVID lockdown gave me an opportunity to take my offering to the next level, by adding even more value to my clients.
I Am Committed To:
Being Helpful At All Times
I admire those making the world a better place. I'm here to help them leverage branding to more effectively communicate with customers, teams, and investors.
Being Genuine
Branding must be authentic, and an extension of the founder(s). This is how we help startups communicate their very heart & soul, inspiring customers, teams, and investors alike.
Doing Meaningful Work
I've been fortunate to work with clients, men and women, who believed in me. Unfortunately, women still suffer from inequality, so I believe in supporting femtech + women-led startups.
Knowing someone needs my help get me up in the morning. I want to be helpful in any way I can because this makes the world a better place. Ask me anything here.
Born and raised in Hong Kong, I’m a proud Heep Yunn School Alumni
Bachelor’s Degree of Fine Arts in Graphic Design from Fashion Institute of Technology (FIT)
Founded Sakina Design, Obsessive Compulsive Designers (OCD), and studio of KUNG PIK LIU (KPL) from 2009 to 2020
Associate’s Degree in Applied Science in Advertising Design from Fashion Institute of Technology (FIT)
Studied abroad for a semester at London College of Communication
Currently living in Southern California with my husband and two children. Love nature, hate housework.
There are many books that have helped me grow into a better designer, marketer and business owner.
They’ve helped me, and I hope they can help you.
Eat that Frog!
Getting Things Done
The 4-Hour Workweek
The Compound Effect
The Dip
Purple Cow
Predictably Irrational
Hacking Growth
Permission Marketing
Unleashing the Ideavirus
Building a StoryBrand
Traction
The 1-Page Marketing Plan
Tribes
Duct Tape Marketing
Fascinate
Don’t Make Me Think
Go-Give Sell More
Start with Why
Good to Great
Drive
Decisive
Made to Stick
Switch
Blink
David and Goliath
Outliners
The Tipping Point
The Art of Start
The Toilet Paper
Entrepreneur
The Pumpkin Plan
Enchantment
Delivering Happiness
Business Model
Generations
Lean Startup
The Blue Ocean
Strategy
Hacking Growth
Design Sprint
Building a StoryBrand
Brand like a Rock Star
Positioning
Zag
Graphic Designer’s Guide to Clients
Run Studio Run
Creative Strategy and the Business of Design
The Designer’s Guide to Marketing and Pricing
Designing Brand Identity
Citizen Designer
Talent is not Enough
Paul Rand
Make it Bigger
Sagmeister: Made You Look