Client
Savana (concept brand)
Sector
Health and wellness
Consumer packaged goods (CPGs)
Product
Women’s health teas
Services
Naming
Brand strategy
Identity design
Packaging design
Illustrations & pattern designs
Social media templates
Merch design
Outdoor campaign
Animation

Savana

Savana is a premium tea brand that empowers women to explore new adventures while maintaining their health. With all-natural tea blends tailored to women’s unique health needs, Savana supports women on their journey of discovery.

The brand believes in embracing new experiences to create a more open and inclusive world, and is there to support women every step of the way.

Tea for the Trailblazer!

The name “Savana” is feminine yet reminiscent of the word “savanna”, conveying the idea of openness, freedom, and the courage to explore new things.

The brand identity is inspired by art deco style, which reflects Savana’s bold and adventurous attitude. The use of 3D frames in the brand elements serves as a visual representation of the Savana’s mission to be a window for women to explore both the world and themselves.