I was approached to design a series of printed governmental bulletins that were linked to the parent publication, the annual Dubai Economic Report (link). The content was complex and timely economic data and presented in English and Arabic, mirroring the parent publication.The client intended the bulletins to be printed, like a brochure.
I made recommendations that would improve reader access to the information, streamline the design and production process, while reducing costs and environmental impact. Additionally it would be more consistent with Dubai’s “City of the Future” initiative. I suggested that the first few issues could serve as a pilot test, then transition to a full digital version. The online format allowed us to include interactive infographics, making the publication more engaging. We adopted a simple layout that could easily accommodate the bilingual nature of the bulletin with a high level of readability and easy navigation.